On-page SEO, or on-site SEO, is a process that involves optimizing a website's content and webpages to improve their search engine rankings and user experience.On-page SEO is a type of search engine optimization (SEO) that uses on-site optimizations to improve a page's rankings in relevant search results.
Search engine optimization (SEO) is the practice of improving a website's ranking in search engine results pages (SERPs) to increase traffic. The goal is to rank on the first page of Google results for search terms that are most relevant to the target audience.